Bookies cleaning up on Eurovision song contest
Posted on July 3rd, 2011 by Zoe Champion | Tags: Contest, Eurovision Song, Eurovision Song Contest, Song Contest
William Hill have already taken nearly £100,000 on the Eurovision Song Contest and fully expect to take £1 million by the time the show has finished on Saturday 14th May, sparking an industry wide turnover of £10 million. France are the current favourites with Hills at 11/4, while the UK are the 11/2 second favourites. Both countries already represent a five figure loss for Hills with 10 days still to go until the big event.
“Eurovision gets more and more popular every year with punters and this year we are looking at our first ever million pound turnover,” said Hill’s spokesman Joe Crilly.
One Hill’s punter in Ireland has placed the biggest Eurovision bet so far, staking €1,000 on Ireland at 20/1.
William Hill Eurovision Odds:
Outright: 11/4 France; 11/2 UK; 7/1 Estonia; 8/1 Azerbaijan; 9/1 Hungary; 12/1 Bosnia Herzegovina; 12/1 Sweden; 16/1 Russia; 16/1 Germany; 20/1 Ireland; 20/1 Norway; 25/1 Turkey; 25/1 Denmark; 33/1 Finland; 40/1 Italy; 50/1 BAR.